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Entertainment and Media Newsletter: Volume 4, Issue 1

Welcome to the Entertainment and Media Newsletter, containing content related to the people, news and business issues we see in our day-to-day service to the industry.In this issue:Hollywood and Bollywood – A Closer LookThere is a great amount of potential between the Hollywood and Indian film industry, also known as Bollywood.Video Game Audits: What You Need to KnowI [...]

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Marketing Your Nonprofit to Donors Through Advocacy

By: Larry Kaplan, Nonprofit Consultant, Larry Kaplan Consulting Last month, I was featured in GHJ' panel discussion on marketing your nonprofit to donors. Some of you might wonder why an advocacy specialist would be on a panel about marketing and fundraising. Simple – advocacy is a form of marketing that can improve your program delivery and boost your fundraising. H [...]

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Social Media: How Nonprofits Can Better Engage Donors

By: Laurel Mintz, Founder & CEO, Elevate My Brand Social media is a necessary evil that is here to stay. There is no longer an argument that can be made especially for nonprofits that they can eschew this critical medium of communication with their staff, volunteers and donors. The million-dollar question then remains: how can nonprofits better engage their targe [...]

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Marketing 101 for Nonprofits

By: Laurel Mintz, Founder & CEO, Elevate My Brand As a nonprofit you wear many many hats. Some hats are organizational, some hats are fundraising. The one hat that is usually missing or terribly frayed is marketing. As discussed at GHJ' December 2nd nonprofit workshop, marketing is the #1 thing that nonprofits can do to increase their visibility and profitability [...]

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Congress Passes Tax Extender Package: ABLE Legislation for the Disabled

Late Tuesday, December 16, the Senate passed the tax package, H.R. 5771. This legislation includes the “Tax Increase Prevention Act of 2014 (TIPA),” which extends over 50 currently expired “extender” provisions through 2014. This tax package also includes H.R. 647, the “Achieving a Better Life Experience (ABLE) Act of 2014,” which est [...]

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Marketing Best Practices for Nonprofit Organziations

By: Margaret Karren We had a lively panel discussion yesterday at our GHJ Nonprofit Workshop on "Marketing Best Practices for Nonprofit Organizations." The panel was moderated by our own Director of Marketing Kari Schott. The panel discussed ideas and best practices around marketing strategy, branding, social media, advocacy and cause marketing. The key takeaways from [...]

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Give, Get or Get off

This past February, we kicked off our 2014 nonprofit workshop season with a panel discussion on Board governance – The Good, the Bad and the Ugly: The Path to a High-Performing Board. One of the questions we heard from the audience was "Should our Board have a giving requirement, and if so, how much?" Personal giving is an essential part of a Board’s commitment to fun [...]

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Entertainment and Media Newsletter: Volume 3, Issue 4

Welcome to the Entertainment and Media Newsletter, containing content related to the people, news and business issues we see in our day-to-day service to the industry.In this issue:The History of the Laugh TrackWhether you love or hate the laughter you hear in your favorite sitcoms, you have to appreciate the history and effort that was put into “sweetening” those les [...]

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Quarterly California Tax Legislative Update: July 2014 – September 2014

The purpose of this Quarterly California Tax Legislative Update is to provide our clients and prospective clients with timely and meaningful updates that affect both their personal income and business taxes. The 3rd quarter of 2014 saw an expansion of the California film and television tax credit as well as additional guidance on the application process for the new C [...]

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Quarterly California Tax Legislative Update: July 2014 - September 2014

The purpose of this Quarterly California Tax Legislative Update is to provide our clients and prospective clients with timely and meaningful updates that affect both their personal income and business taxes.The 3rd quarter of 2014 saw an expansion of the California film and television tax credit as well as additional guidance on the application process for the new Cal [...]

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